Friday, January 18, 2013

California Cremant?

wine flute With all the uproar over Korbel “champagne” being poured at Monday’s inauguration, it’s time to wonder aloud whether sparkling wine from California needs a term of its own. Other French bubblies are known as crémant, Spain has cava, Germany has Sekt, even England has Britagne.

“Sparkling wine” is incredibly anodyne as a term. Given all the marketing geniuses that we have in this country, you’d think we could come up with a name of our own. Maybe French it up with a term like “California Crémant”? Or go with the American love of acronyms and pour some CSW? (California sparkling wine)

What do you say?

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Brian Hart Gene Hartley Masahiro Hasemi

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